environment:
sensaria

In 2024, I designed and directed the transformation of Sensaria’s Dallas lobby and conference room into a brand- and aesthetic-forward environment. Balancing an older facility with a modern design became the central challenge.

Weighing interior design and wayfinding principles, I developed an intuitive room layout and modular display system that blended product storytelling with a cohesive aesthetic. I identified which products, capabilities, and artwork collections would resonate most with visiting customers based on input from the sales team.

The design incorporated curated artwork from World Art Group’s western-themed collections alongside print samples and branded messaging, creating a visual story around Sensaria’s product and services. To highlight the flagship canvas product and spark creative inspiration, I handcrafted a geometric wall installation using raw stretcher bars.

I led the project from concept through installation, including spatial planning, display design, artwork curation, décor sourcing, and directing installation and labor crews on-site to ensure the final environment matched the intended vision.

before

after

a modular system enables easy, ongoing updates.

process

staging & installation

result

simple, i created an aspirational experience via thoughtful nuance.

selected works. additional projects available upon request.

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